General

Do women make better Client Servicing Executives?

One of the most crucial departments of an ad agency is Client Servicing and the client servicing staff is the…

March 2, 2018

Advertising on a different pitch

Do you make a dash for the TV whenever Virat Kohli or Sachin Tendulkar is on? Are you looking out…

February 8, 2018

Time to revamp Advertising with AR

As consumers, we have been using a blend of online, and brick & mortar shopping for a while now. But…

January 2, 2018

Surrogate Advertising in India

India is not the first when it comes to banning controversial adverts or adverts showcasing alcoholic drinks, cigarettes or other…

December 7, 2017

Five Client Servicing Essentials

In your career as a client servicing executive, you might come across not-so-easy clients. Their reasons for venting may or…

March 3, 2017

Why choose to work at an Ad Agency?

Advertising is one of the most global business career options. In spite of being highly competitive, many people opt for…

February 7, 2017

Let’s win the fight against wasted time

‘Time Management’ helps us optimize our time in order to maximize our productivity. Time is essential, and wasting it is…

January 5, 2017