No, we’re not talking about advertising in terms of what works and what doesn’t. That’s a call marketers can take. What we want to discuss is the ethical, ‘what is appropriate’ side of advertising. Not moral thought, because that would imply setting down rules of dos and don’ts.…
From being just a baby a few years ago, social media has evolved into a fully grown adult today. From being just a medium of social interaction, it has become the most powerful and popular medium of communication, promotion and consumption in today’s world. The world cannot do…